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Welcome to the heart of tourism innovation!
The Artificial Intelligence and Tourism Working Group opens the doors to a world where technology and tourism meet.
Dive into the AI adventure and discover its transformative potential for the tourism industry.
Be the first to know about the latest innovations in AI and tourism.
AI and Tourism:
Where to start?
Are you interested in artificial intelligence in tourism, but don't know where to start?
We've developed a guide for those just starting out to understand the basics of AI and see how it can be used in tourism.
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Tools & Resources
Master AI with our dedicated tourism tools, tips and resources that include:
List of the best tools
Tutorials and user guides
Reference article
Publication and reports
AI in tourism: more than an evolution, a revolution!
Working group members
The Artificial Intelligence and Tourism Working Group is the brainchild of Pierre Bellerose. Developed under the aegis of MT Lab, the group is made up of 16 key players from the tourism, culture and entertainment sectors. Each member brings his or her own unique expertise to the table, contributing to in-depth thinking and effective implementation of artificial intelligence technologies in their respective fields.
Explore the latest innovations in AI and tourism on our blog.
8 ways to optimize customer experience with AI
In the ever-changing world of tourism, offering an exceptional customer experience has become a crucial element in standing out from the competition. Today’s travelers are more […]
Top 5 AI tools applicable to tourism
In the tourism industry, the customer experience is at the heart of success. Modern travelers are increasingly demanding, looking for personalized service, immediate answers to their […]
The Impact of AI on Hotels: A Revolution in Customer Experience and Management
The hotel industry is undergoing a major transformation thanks to the integration of artificial intelligence (AI). From database management to customer service, yield management and lobby, […]
Creation of the Expert Committee of the Artificial Intelligence and Tourism Working Group
Montreal, June 6, 2024 – The Artificial Intelligence and Tourism Working Group is proud to announce the official creation of its Expert Committee. This committee was […]
The growing use of AI in museums and cultural venues
Artificial intelligence (AI) is gradually (or all too quickly, depending on how you look at it!) transforming the way we interact with works of art. For […]